The public - you and I generally - are complicit in the exploitative strategies used by car companies.
They have sold us the idea of, and mostly we have willingly bought, complex gizmos which do close to nothing to improve the functionality of motor vehicles.
These include generally unusable performance, sport modes, racetrack modes, economy modes, power seats, internal ambient lighting, auto wipers, auto lights, integrated media systems, etc. None of this is critical in transporting ****-sapiens from A to B efficiently in reasonable comfort.
We have only ourselves to blame. We should have bought the base model. Instead we chose the one equipped with configurable steering wheels, optional altitude sensors, leather upholstery crafted from the skin of dolphins, ecologically sound wood trim, and additive free air suspension.
They then tell us we need £000s of sophisticated technical kit to tell use what is wrong with our sophisticated complex car. We are idiots and deserve to be exploited!