Don't confuse a true three phase supply with any method that creates three phase from a single phase supply. If you had a three phase domestic supply you would have 100 amps available per phase, you could run something like a 37Kw motor pulling about 60 amps.
The VSD approach requires the motor to be dual voltage as it can only output 230Vac three phase, this is not an engineering limation because they could be designed to output 400Vac but is down to EMC regulations imposed by the DNO's. They convert Ac to Dc then back to a simulated Ac output so are classed as a non linear load and can only supply a single load so you would need one for each machine. You do get a variable frequency output but do you really need it.
The digital phase convertor approach allows you to run 400Vac motors and as many machines as you want providing the convertor can meet the power requirements, but you do not get a variable frequency output. These devices use the existing single phase supply and just create the 3rd phase, and are classed as a linear load.