ByronBlack
Established Member
One other small thing to consider in terms of advertisers; is that just because the audience might be beginners doesn't mean they don't have the wealth and inclination to buy 'pro' gear, so you can't draw a direct correlation between a users experience and spending habits.
One could argue, that festool and rojeck etc.. are happy to advertise in a magazine of mixed abilities as they cover their main audience in the trade/pro's but also offering the beginner the option of considering one of the more aspirational brands.
After all, many beginners/intermediate woodworkers naturally want the best tools and jigs and not just the draper/clarke range.
One could argue, that festool and rojeck etc.. are happy to advertise in a magazine of mixed abilities as they cover their main audience in the trade/pro's but also offering the beginner the option of considering one of the more aspirational brands.
After all, many beginners/intermediate woodworkers naturally want the best tools and jigs and not just the draper/clarke range.