Their customer service has always been exemplary in the past but I've recently had an order from them (I'm not in UK) and had no end of difficulty with their customer service. I wanted to order 4 bandsaw blades but their stock levels never showed more than 2 available and I when I asked about it I was told to wait 10 days for stock to arrive. I waited for 2 months and it didn't change. After many unsatisfactory email exchanges I gave up and settled for 2 but I had to then order other stuff to make up the minimum order value to get 'free' delivery (it's not free, their system recognises where my IP address is and adds on a premium to the advertised prices). I then had to return one of the items as it was faulty and again had problems getting any sense out of their CS people.
I have never noticed a difference in price when buying from Axminster and shipping to Germany, but I tested this using another computer with a UK VPN and my main computer with a German ISP. The item I selected was the Trend T11EK Router, since it meets the criteria for free shipping in the EU. I kept the currency at Pound Sterling, but changed the delivery country to the UK, Germany, and Hungary on both computers. The prices were the same for each country on both computers:
UK: £375.96
Germany: £365.00
Hungary: £400.00
I also selected the AT260PT Planer Thicknesser, even though it exceeds the free shipping weight limit. Again the prices were the same using both computers, so IP detection didn't affect the prices:
UK: £1,229.50
Germany: £1,200.00
Hungary: £1,350.00
Out of curiosity, I changed the currency between Euro and Forint for each item for delivery to Germany and Hungary (can't change the currency for delivery to the UK).
Trend T11EK
Germany: €420.00 and Ft147,200
Hungary: €455.00 and Ft161,200
Of the 27 EU countries, only Luxembourg had the same price as Germany. All other EU countries that benefit from free shipping on this item had a higher list price.
AT260PT
Germany: €1,400.00 and Ft481,300
Hungary: €1,500.00 and Ft526,900
Apparently Axminster does have different prices for the EU countries, but I don't know why German customers receive a lower price than UK customers.