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Thanks JackL and waterhead37
Ihave found that macrome tools came from hay mills birmingham but were bombed during the war and moved to alcester in nov 1940 in 1942 they moved to larger premises near leicester.
this could be aldersley near newark as aldersley is on the box
they then moved to wolverhampton in 1949 so it looks as if macrome road in wolverhampton is named after macrome tools and not the other way round
I would be grateful for any more information.
thanks dennis