Yandles have two major advantages over Axminster:
1. They sell sewing and craft accessories,
2. They have an excellent tea room.
Both of these come in really handy on the occasions I'm down that way...
Seriously, catering for the distaff side is a jolly good idea: full marks to Yandles management for doing it. I love Axminster's shop (in Axminster itself), but it really does need at least a cafe, and there's nowhere for my better half to keep herself entertained, whilst I browse. It's probably unfair to say they've lost business because I can't get permission for a visit, but Yandles are definitely the other way round, "Let's just get a cup of tea and a cake, dear, on the way home..."
In case that's not enough on its own, Lyme Regis isn't far away (and the rest of the Jurassic coast, of course), so one can make a proper "balanced" trip of it.
Important thing, marital harmony...
E.