CHJ":1r851gk2 said:
A decent selection of trade stands which is to be commended considering all of them must be making a considerable loss travelling to the event and overnight accommodation which has to be absorbed into the advertising or good will budgets.
If any of the businesses didn't make money there it was their own fault. It was a good, well organised event that was likely to attract a good thousand enthusiasts expecting trade stands to spend their money at.
Several were doing great trade yesterday morning;
Proops had a continuous lot of cash going over the counter,
Simon Hope doing demonstrations, letting customers get hands on with the products and a full range of kit at special prices, I had to queue to buy from there.
British Hardwoods (a local firm) doing steady trade from a just a patch of floor,
Ashley Ilses always seemed busy with great stocks of turning kit with special offers.
Whilst Axminster are to be applauded for contributing to the major prize for the raffle to help fund the event, their stand was a hardly a credit to the UK's largest woodworking supplier. Their costs shouldn't have been particularly high with two branches within an hour's drive and their own fleet of vehicles for transport. If they didn't make enough money to cover their attendance it was because of failing to take the right goods or make decent offers. Why bring a special offer on power washers to a woodturning event ? or have the stand staffed by people that looked blankly when asked about products with a Morse Taper ? No display on their woodturning courses, no piles of free catalogues, none of their own brand lathes or bandsaws on display……the list continues.
I left and went to their High Wycombe branch and spent the best part of a hundred quid on kit, I might have spent even more if they'd had products of interest at Daventry.
The Tool Post made a worse hash of being there. Just a table of old junk from what I could see. Where was the display of the Versachuck or sales of the Beall buffing system, their packs of ready cut Vibranet abrasives or their other unique specialist products ?
They're only an hour's drive away, so no overnight expenses either. I'll bet their store didn't take much that day with so many at Daventry.
The Chesnut stand was another example of how not to do a show stand. Just a rack of product, no demonstrations, no examples of finishes and no special offers.