Phil Pascoe
Established Member
Being involve in the licenced trade years ago, here's an observation. When beer was say 20p a pint and it went up a penny (to cover their wage rises), we carried it. It went up a penny a month later (because ingredient costs had risen) and we carried it. A couple of months later it went up a penny (because the tax had risen). Our costs had risen as well, so after the next budget which put yet another penny on it we put the pint up to 25p. We were then called robbing barstewards, so from then on every price rise was implemented immediately. Ok, this example is extreme, but you see what I mean.
Companies that publish annual price lists and catalogues haven't the freedom to do this - their costs, at least for the vast majority of goods, have to be held for the life of the catalogue, so when they do increase their prices they might be covering several rising costs that have been imposed upon them. This is why we see so many catalogues that don't actually include prices - they can update a price list regularly.
Companies that publish annual price lists and catalogues haven't the freedom to do this - their costs, at least for the vast majority of goods, have to be held for the life of the catalogue, so when they do increase their prices they might be covering several rising costs that have been imposed upon them. This is why we see so many catalogues that don't actually include prices - they can update a price list regularly.