It won't mount it onto masonry, the idea is an extension of using grab adhesive, which has already been mentioned a couple of times.
The template is for the forstner bit, tack the template to the wall with the pins (pictured) drill out to 10mm (plasterboard thickness) The hole saw is for cutting a piece of 10mm ply to fit the hole, blather with grab adhesive, insert the 6mm dowel for purchase, push into plasterboard (or potentially plaster) a hair below the surface, leave to set, skim with filler.
I don't know why I bother, I've used this method dozens of times, these shelves are sat above my head as I type, they're held with 6 of these ply plugs, The boxes on them are chock full of computer cabling and accessories. They are HEAVY. They are also rock solid, and this is into a stud wall.
View attachment 180880